ABOUT MAXIM FOMCHENKOV

ABOUT ME‍

Originally from Latvia I am a product designer with a background in brand design.

My career in the industry spans over 15 years building products, brands and interaction experiences through analysis, empathy and common sense.

I believe that pure simplicity and ease of use can be achieved throughout pain and gain only. I love the attention to details and I'm sure that the thing that matters is execution, never the idea. I’m passionate to create things not only in a digital world but in its real counterpart too.

Tenacious D
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Once upon a time two artistic fatties with acoustic guitars wrote a best song in the word. Also they made a lot of another markable things, lol.

Raymond Loewy
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'Design is too important to be left to designers.' Brilliant mind and icon. Influenced for a whole era of industrial and graphic design. Creator of PRR S1 exterior.

Alien
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In space no one can hear you scream. A dark retrofuture universe created by Dan O’Bannon, Ridley Scott and Hans Rudolf Giger.

'We' by Eugene Zamiatin, 1920
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A mother of dystopia genre, dystopia before it was cool if you wish. Hard to read, hard to understand, worth every penny minute. Hardly recommended.
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Image: We, New York: E.P. Dutton, 1924. First edition.

Maryna & Serhiy Dyachenko
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Master of worlds. Their ‘Armaged-dom’ book is definitely one of the best books I ever read. Certainly, that’s a dystopia.

Tool
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Turn math to music, turn music to math, turn your inside out. Music beyond music — meet the Tool.

Moomin
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'I only want to live in peace, plant potatoes and dream.' A world created by Tove Jansson, a great way to know being if you are 7. If you are 47 either.

Casey Neistat
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'Do what you can’t.' If you ever looked for a most productive and motivated human being on Earth — here he is. Great example to follow who.

Robert Sheckley
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An infinite source of humour and wisdom. If you haven’t read his books yet, please do it, you wont regret. Or sure you will in case you hate sci-fi.

Saw an OP-1?
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What, not yet? Please fix it right now in here. An outstanding device from outstanding inventors, pure swedish design.

Paul Rand
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'Design is a relationship between form and content.' A father of graphic design, author of many logos you may see every day.

任天堂株式会社
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Founded in Japan, 1889. 132 years in game. Started with hanafuda, now with best-selling handheld game console in the world. Example of perfect business management.